Insights

Case Studies

3D illustration of a Snowflake-style analytics hub and data streams, representing a Customer Data Foundation for a fast-food brand.Case StudiesBuilding a Customer Data Foundation
May 22, 2026

Building a Customer Data Foundation

Client A Leading QSR Brand Engagement May 2025 – Dec 2025 Solution Area Martech & Adtech Delivery Service Configuration & Implementation 3% Known customer rate before the engagement, from loyalty…
Transparent Partners
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Case StudiesMarTech & AdTech StrategyModernizing the Omni-Channel Approach
April 11, 2023

Modernizing the Omni-Channel Approach

increase in number of companies investing in omni-channel experiencesY-O-Y growth of companies that invest in a strong omni-channel customer enrichment strategy "Transparent enabled the brands future state vision and streamlined…
Transparent Partners
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Case StudiesData Strategy & GovernanceMarTech & AdTech StrategyEnterprise Wide Data Migration
January 30, 2023

Enterprise Wide Data Migration

The Ask With imminent changes in industry data privacy regulations and tools, we were asked to partner with a leading real estate company in executing a company-wide migration of customer…
Transparent Partners
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Podcasts & Webinars

Data Strategy & GovernanceTrendsWebinarsConsumer Data Privacy Laws & Implications
April 11, 2023

Consumer Data Privacy Laws & Implications

Are you concerned about data privacy laws and how they impact your organization? Watch the following webinar, where our team discusses recently instituted consumer data privacy laws and their implications.…
Danny Mattis & Eric Zalewski
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Data Strategy & GovernanceMarTech & AdTech StrategyPodcastHow Clean Rooms Are Revolutionizing Data Marketing
March 9, 2023

How Clean Rooms Are Revolutionizing Data Marketing

Data clean rooms are one of the most talked about emerging technologies in the marketing space today. But what are they? Really? Brands want and need to be proactive when…
Aaron Fetters, Managing Partner & CEO
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MarTech & AdTech StrategyPodcastHow to Solve Your Marketing Challenges with CDPs
December 9, 2022

How to Solve Your Marketing Challenges with CDPs

Our very own Partner of Marketing Technology, Darren Rankine, joined Simon Data’s Jason Davis in the latest episode of “Data Unlocked” to discuss the complexities and challenges in the MarTech…
Darren Rankine | Chief Technology Officer
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