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Danny Mattis | Director, Data & Analytics

Danny is a marketing and sales consultant who is passionate about helping clients identify and maximize growth opportunities. In his current role as a Senior Manager of Data, Technology & Analytics for Transparent Partners, he facilitates the development and standardization of measurement capabilities for marketing organizations. Prior to joining Transparent, Danny completed his undergraduate degree at Northwestern University. He began his career at Starcom Mediavest Group, gaining five years of experience in digital media activation and analytics. Danny went on to earn his M.B.A. at the University of Chicago Booth School of Business. In the following two years, Danny served as the design lead for a range of commercial go-to-market and measurement strategy initiatives for Fortune 500 health care and financial service companies. Danny is eager to continue assisting Transparent’s clients in achieving top marketing effectiveness and efficiency through strategic measurement and investment decisions.

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